| Metric | YTD | Prior YTD | YoY% | Annual Target | % of Annual Target | ||
|---|---|---|---|---|---|---|---|
| Budget | Income | |||||||
| Revenue: Total | $4,081,224 | $4,669,803 | -12.60% |
$6,975,300 |
59%
|
||
| Revenue: Hotel/Motel Tax | $3,510,872 | $4,229,804 | -17.00% |
$6,228,100 |
56%
|
||
| Revenue: Other Sources | $144,047 | $77,602 | 85.62% |
$140,200 |
103%
|
||
| Revenue: Marketing Opportunities | $426,305 | $362,397 | 17.63% |
$607,000 |
70%
|
||
| Budget | Expense | |||||||
| Total Expense | $2,718,721 | $2,896,661 | -6.14% |
$6,975,300 |
39%
|
||
| Personnel | $941,336 | $999,826 | -5.85% |
$2,888,905 |
33%
|
||
| Travel & Business Development | $47,245 | $35,302 | 33.83% |
$209,745 |
23%
|
||
| Trade Shows/Fam Tours/Sites | $76,395 | $70,413 | 8.50% |
$130,285 |
59%
|
||
| Event Hosting | $269,128 | $221,701 | 21.39% |
$459,600 |
59%
|
||
| Advertising | $579,713 | $601,027 | -3.55% |
$1,654,800 |
35%
|
||
| Marketing/Promotion Expense | $140,974 | $125,209 | 12.59% |
$207,850 |
68%
|
||
| Bid Incentives | $237,748 | $411,181 | -42.18% |
$556,255 |
43%
|
||
| Operations | $426,182 | $432,001 | -1.35% |
$907,655 |
47%
|
||
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