| Metric | YTD | Prior YTD | YoY% | Annual Target | % of Annual Target | ||
|---|---|---|---|---|---|---|---|
| Budget | Income | |||||||
| Revenue: Total | $1,830,064 | $2,463,833 | -25.72% |
$6,975,300 |
26%
|
||
| Revenue: Hotel/Motel Tax | $1,556,245 | $2,203,906 | -29.39% |
$6,228,100 |
25%
|
||
| Revenue: Other Sources | $13,331 | $14,943 | -10.79% |
$140,200 |
10%
|
||
| Revenue: Marketing Opportunities | $260,488 | $244,984 | 6.33% |
$607,000 |
43%
|
||
| Budget | Expense | |||||||
| Total Expense | $1,231,872 | $1,280,347 | -3.79% |
$6,975,300 |
18%
|
||
| Personnel | $351,115 | $290,030 | 21.06% |
$2,888,905 |
12%
|
||
| Travel & Business Development | $16,552 | $12,080 | 37.03% |
$209,745 |
8%
|
||
| Trade Shows/Fam Tours/Sites | $47,680 | $18,203 | 161.93% |
$130,285 |
37%
|
||
| Event Hosting | $49,585 | $163,627 | -69.70% |
$459,600 |
11%
|
||
| Advertising | $239,647 | $207,570 | 15.45% |
$1,654,800 |
14%
|
||
| Marketing/Promotion Expense | $90,030 | $83,191 | 8.22% |
$207,850 |
43%
|
||
| Bid Incentives | $163,418 | $289,999 | -43.65% |
$556,255 |
29%
|
||
| Operations | $273,846 | $215,647 | 26.99% |
$907,655 |
30%
|
||
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