| Metric | YTD | Prior YTD | YoY% | Annual Target | % of Annual Target | ||
|---|---|---|---|---|---|---|---|
| Budget | Income | |||||||
| Revenue: Total | $3,141,078 | $1,999,689 | 57.08% |
$7,538,120 |
42%
|
||
| Revenue: Hotel/Motel Tax | $2,765,541 | $1,689,678 | 63.67% |
$6,778,535 |
41%
|
||
| Revenue: Other Sources | $65,153 | $14,693 | 343.43% |
$207,585 |
31%
|
||
| Revenue: Marketing Opportunities | $310,384 | $295,318 | 5.10% |
$552,000 |
56%
|
||
| Budget | Expense | |||||||
| Total Expense | $1,876,800 | $2,271,590 | -17.38% |
$7,538,120 |
25%
|
||
| Personnel | $485,518 | $590,009 | -17.71% |
$2,841,230 |
17%
|
||
| Travel & Business Development | $15,267 | $28,126 | -45.72% |
$107,935 |
14%
|
||
| Trade Shows/Fam Tours/Sites | $44,154 | $36,427 | 21.21% |
$107,935 |
41%
|
||
| Event Hosting | $175,652 | $152,096 | 15.49% |
$486,650 |
36%
|
||
| Advertising | $419,476 | $395,044 | 6.18% |
$1,572,971 |
27%
|
||
| Marketing/Promotion Expense | $110,177 | $69,841 | 57.75% |
$245,319 |
45%
|
||
| Bid Incentives | $333,829 | $723,960 | -53.89% |
$1,141,955 |
29%
|
||
| Operations | $292,725 | $276,086 | 6.03% |
$964,510 |
30%
|
||
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