| Metric | YTD | Prior YTD | YoY% | Annual Target | % of Annual Target | ||
|---|---|---|---|---|---|---|---|
| Budget | Income | |||||||
| Revenue: Total | $7,803,602 | $6,105,453 | 27.81% |
$7,538,120 |
104%
|
||
| Revenue: Hotel/Motel Tax | $7,119,585 | $5,304,303 | 34.22% |
$6,778,535 |
105%
|
||
| Revenue: Other Sources | $150,064 | $172,792 | -13.15% |
$207,585 |
72%
|
||
| Revenue: Marketing Opportunities | $533,954 | $628,357 | -15.02% |
$552,000 |
97%
|
||
| Budget | Expense | |||||||
| Total Expense | $6,274,534 | $6,519,852 | -3.76% |
$7,538,120 |
83%
|
||
| Personnel | $2,384,441 | $2,322,813 | 2.65% |
$2,841,230 |
84%
|
||
| Travel & Business Development | $125,697 | $110,450 | 13.80% |
$107,935 |
116%
|
||
| Trade Shows/Fam Tours/Sites | $97,241 | $109,003 | -10.79% |
$107,935 |
90%
|
||
| Event Hosting | $439,225 | $423,027 | 3.83% |
$486,650 |
90%
|
||
| Advertising | $1,333,268 | $1,334,418 | -0.09% |
$1,572,971 |
85%
|
||
| Marketing/Promotion Expense | $190,362 | $155,225 | 22.64% |
$245,319 |
78%
|
||
| Bid Incentives | $818,804 | $1,226,990 | -33.27% |
$1,141,955 |
72%
|
||
| Operations | $885,497 | $837,926 | 5.68% |
$964,510 |
92%
|
||
Generating Excel file...